Fashion Resale was new to paid advertising and needed help scaling. They had minimal budget and unclear positioning in the market.
We started small, tested audience segments on Meta and TikTok, and scaled winners. Focused on user-generated content and community storytelling.
Year-over-year ROAS increased 531%, monthly revenue grew from $32K to $341K, and customer acquisition cost decreased 62%. Became the #2 paid social performer in the fashion resale category.
+531%
ROAS Growth YoY
$32K to $341K
Monthly Revenue
-62%
CAC Reduction
#2 in category
Market Position
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