Tech Startup Inc faced high cost-per-lead and low conversion rates on Google Ads. Their keyword strategy was too broad and their landing pages lacked targeting.
We conducted a complete keyword audit, built high-intent keyword clusters, and created dedicated landing pages for each audience segment. We also implemented conversion rate optimization (CRO) across their funnel.
Lead volume grew 245% while cost-per-lead decreased by 38%. Qualified leads increased by 320%, and their sales team reported a 2.1x improvement in lead quality.
+245%
Lead Growth
-38%
CPL Reduction
+2.1x
Lead Quality
+320%
Qualified Leads
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